Mastering Behavioral Finance A New Designation
lexutor Understanding the Emotional Side of Investing For years, traditional finance has treated investors as rational actors, making decisions…
Mental Accounting
Anchoring Bias How It Affects Your Decisions
What is Anchoring Bias? Anchoring bias is a cognitive bias where we rely too heavily on the first…
Prospect Theory How We Really Make Decisions
Framing Effects: How Presentation Shapes Choices Imagine two scenarios: Scenario A offers a certain gain of $240, while…